Microsoft-LinkedIn Acquisition: 3 Predictions on How It Will Change Bing Ads

Last month, Microsoft announced it was purchasing LinkedIn for $26 billion. On its face, the acquisition might seem puzzling. Why would Microsoft want to buy a social network like LinkedIn? Well, it’s not the first time the company tried to get … Continue reading

New Jupiter Media Takes You on a Digital Marketing Date

Here at New Jupiter Media, we’re a bunch of number-crunching, data-analyzing, Excel spreadsheet enthusiasts. We optimize each of our client’s campaigns by finding meaning in each click and conversion, piecing together the patterns found within the user behavior we are … Continue reading